NORMAL and Dana Cup Extend Their Partnership

NORMAL and Dana Cup Extend Their Partnership

Dana Cup is once again pleased to continue its strong collaboration with NORMAL who have chosen to extend its commitment to one of the world's largest youth football tournaments.

The partnership between Dana Cup and NORMAL is built on shared values of community, experiences and the joy of creating something special for the participants. Last year, NORMAL made its mark on the tournament with its large NORMAL store, offering a wide selection of various products. Additionally, their Glam Bar will return in 2025, providing players and guests with an extra fun and festive experience.

Furthermore, NORMAL will continue as a partner for the Best Player of the Match award, celebrating the tournament’s most outstanding performances. This award recognizes players who deliver something truly extraordinary on the field - just as NORMAL contributes to creating something special for the tournament’s participants off the field.

Dana Cup is proud to have NORMAL as a partner and looks forward to another exciting year of strong collaboration, where football, fun experiences and community go hand in hand.