Arctic Import and Hørkram return as CSR partners and are sending Greenlandic girls to the Dana Cup 2026
After very successful efforts in previous years, they return again in 2026, this time with a clear purpose: to give even more young girls the opportunity to experience an international football tournament of world-class quality.
This year, the talented girls’ team B-67 G15 from Nuussuaq in Greenland has been given the opportunity to participate in the Dana Cup, an experience that would otherwise be out of reach for many of the players.
A strong tradition continues
Arctic Import and Hørkram were among the first official CSR partners at the Dana Cup and have since helped set a new standard for how companies can create real value through sport.
The partnership is built on shared values, focusing on promoting equality, creating opportunities and strengthening communities through football, fully aligned with the UN Sustainable Development Goals.
With offices in Nuuk, Reykjavik and Aalborg, Arctic Import holds a strong position in the North Atlantic market, while Hørkram is one of Denmark’s largest foodservice wholesalers. Together, they use their position to make a tangible difference for young people.
An experience beyond the pitch
As part of the CSR partnership, Arctic Import and Hørkram cover the team’s costs, including accommodation, meals and participation in the tournament.
This means the girls from B-67 not only get the chance to play football, they become part of a global community with players from around the world, where friendships, cultural exchange and experiences go hand in hand with sport.
Focus on girls and equal opportunities
A key element of the partnership is the strong focus on girls’ and women’s football. In many parts of the world, girls still face more challenges in accessing sponsorships and international opportunities and this is exactly where the collaboration makes a difference.
By supporting B-67 G15 from Greenland, Arctic Import and Hørkram help strengthen the next generation of female footballers and send an important signal: talent and dreams deserve equal opportunities, regardless of background.
Partnership with purpose
At Dana Cup, partnerships with purpose are a cornerstone in developing both the tournament and the experiences participants take home.
The collaboration with Arctic Import and Hørkram is a clear example of how companies can create real impact; not only during the tournament, but in the lives of young people long after the final whistle.
When the B-67 girls from Nuussuaq step onto the pitch in Hjørring this summer, it is not just another match. It is the culmination of a journey where dreams, community and opportunity meet and a powerful testament to what happens when sport and responsibility go hand in hand.
For further information, please contact:
Henrik Kronborg, Sales Director, Arctic Import, +45 41 99 63 56 / hk@arcticimport.dk
Press: Jacob Lange, Lange PR, +45 20 76 30 20 / jacob@langepr.dk
